How it works
Six easy steps, one night of patience. Your tattoo starts clear, darkens over 24 hours, and lasts about 2 weeks.
How to apply
Tap any step. Everything you need is in the box: your tattoo, a Primer Wipe and the Application Towel.
Why does it take 24 hours?
Drag the timeline. Watch the real arm and the skin layers develop together.

5HYour tattoo does not just sit on your skin. The ink settles into the top layer, the epidermis, and that takes time. It starts clear, then darkens as it settles.
The cling wrap trick


Want it darker by morning? Wrap your arm in cling film after you apply the tattoo, then sleep on it. The trapped moisture helps the ink develop faster than waiting 3 to 5 days.
- Step 1Apply your tattoo at nighttimeFollow the 6 steps above.
- Step 2Wrap your arm in cling filmThe kind you use for food. Wrap loosely over the tattoo.
- Step 3Sleep on itThe tattoo is still clear under the wrap. It develops while you sleep.
- Step 4Peel it off in the morningYour tattoo is now much darker.
How long does it last?
Most tattoos last about 2 weeks. Where you put it changes how long.
Forearm
Best spotOur favourite spot. Flat, visible and low friction.




Aftercare in 4 steps
Keep it dry
Keep it dry for 24 hours. No showers, swimming or sweating while it settles.
Wear loose clothes
Wear loose, soft sleeves for the first 1 or 2 nights so nothing rubs or transfers.
Moisturise daily
After the first 24 hours, lightly moisturise every day. Never on the day you apply.
Skip the scrubbing
Scrubbing, hot water and salt water all fade it faster. Be gentle until you want it gone.
Before you start
Use a Primer Wipe before every tattoo. Need more? You can pick up extras any time.

Primer wipes
Step 1 of every tattoo. Engineered to clean your skin perfectly, so your tattoo sticks much better, looks cleaner and applies better. Want the strongest hold? Grab extras so you never run out.
Shop wipes
Application towel
The towel from step 4. Optional, but it helps. It is engineered for water retention, so your tattoo can develop properly. Soft, branded and made to press evenly.
Shop towelQuick answers
Give it time. It starts clear and develops over 24 hours, and fully settles in 3 to 5 days. Clean, dry skin, even pressure and a fully wet sheet all help. Darkness also depends on the design and your skin.
Press the paper back down, wet it again and hold for a few seconds, then peel slowly. Small gaps usually fill in as it develops.
That is normal. It means the wrap did its job and the moisture helped the ink develop. Peel it off gently in the morning.
Smudges usually come from moisturiser on the skin before applying, or clothes and sheets rubbing in the first night. Wear loose sleeves for the first 1 or 2 nights.

Stuck? We Are Here
Send us a message and we will help you get it right. A photo of your arm makes it much quicker.
- 1Snap a photo
- 2Tell us which step
- 3We fix it with you
